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Tag: Minors smoking

How social media is helping Big Tobacco hook a new generation of smokers

Our research has not only helped shine a light on Big Tobacco’s unchecked use of social media, it has also informed a recent petition to the U.S. Federal Trade Commission requesting it to investigate and enforce these novel forms of cigarette advertising. Although it might be difficult for governments to keep on top of media in these rapidly changing times, they must do so if they hope to prevent global smoking rates and their consequent health problems from rising once again.